Effective Campaign Targeting

Over six billion web searches are happening every day, and 65% of people click on Google ads when they’re keen to buy an item online. We manage your Search Engine Marketing (SEM) campaigns, ensuring your customer won’t miss your ad at the exact moment they’re searching for your product.

Ad Relevance

Today, online customers expect to find what they’re looking for, fast. This explains why Google ads account for 40% of content on the first search page. A business with a good product or service – but which doesn’t utilise Google AdWords – will likely get lost on the fourth or fifth page of a Google search. It’s time to stop missing out on potential sales; get on board with Google AdWords and qualified traffic will land on your sales pages.

Quick & Efficient

Utilising Google Ads, we’ll weave your specific brand messages through the results and to the top of the mountain from the get-go. Say you’re running an auto repair shop with a sale on brake pads; With SEM you simply hit ‘Go’, and when a user searches for brake pads, you’ll appear at the top of their page. This means focused leads from genuine customers from the very start of the sale – not two or three weeks in when it’s too late.

Targeted & Data Driven

With SEM, you control exactly who sees your ad – so it’s only in front of people in the relevant demographic, at the right place and the right time. To avoid reckless Ad spend, we optimise campaigns for conversions, not just clicks.

Do I have to pay Google for this service?

Only if the user clicks on your ad, which will then direct them to the relevant sales page on your site. Google determines how much you pay for an ad according to two factors: Maximum Bid, and Quality Score – the latter covering click-through rates (CTR), keyword relevance (tying in with SEO), and the quality of the landing page.

Think of AdWords as a bidding system for keywords. Google will multiply your Maximum Bid on a keyword/keywords by the Quality Score to determine your ranking in the search results. Catering to budgets of all sizes, even a bid on the lower end can be money well spent if its Quality Score is high. AdWords also offers smart tools for measuring and tracking results. This means we can tailor your campaigns accordingly.

If you don’t know if Google Ads is for you speak to us about your business goals and we will help you to determine the best-paid advertising method online. Google Ads can help you to generate leads fast, working with an Adwords management agency helps you improve conversion rates, lower ad spend and to scale your winning PPC campaigns.

With our AdWords expertise, we’ll keep you ahead of your competitors.
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Before Be Media we tried to work with a number of other companies without the real level of results and service we needed – after over a year with Be Media we’ve had excellent results and I highly recommend them.

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I’ve been in business 12 years, I have tried so many companies… since engaging Be Media I have had not only more enquiries and conversions, but it’s been consistent… it’s been a godsend.

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Marian Rubock

Be Media helped us exceed any historical figures in only 3 months since launch. Not only am I happy with the results but the team are also willing to go above and beyond which is a rare find in today’s marketplace.

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